In this day and age, many clients look for the ability to purchase digital images (the digital version of a film negative) from their photographer. We believe that owning the digital images from your session is a wonderful thing; first and foremost, for archiving your images for the future, and secondly, for creating gifts and prints for family and friends. This is why we offer them to our clients.
However, we firmly believe that a professional photographer is just that… an artist, not just a finger that clicks the shutter. The work any artist is meant to be displayed to its fullest capacity. With that being said, we feel it is infinitely important that our clients enjoy their images in the form of fine art, archival portraits and albums. When you purchase a print through a professional photographer, it will be rich in color, depth, and tonality. It will be finished, with a protective coating and backing substrate. It will be a piece of art to be enjoyed for years, and is truly the best way to enjoy the products of your session (this is why we recommend digital images for printing up to size 11×14… large prints and custom items, such as gallery wrapped canvases, are best left to our professional lab so that a high level of quality and correct formatting can be achieved).
Digital images have their place, and are a great addition to any portrait session… however, it is important to keep in mind that when purchasing digital images, you are assuming the responsibility for the outcome of the finished product. Please be sure that if you go this route, you are willing to take the steps to ensure that your images are printed correctly (i.e. using a high quality lab, not a drugstore). Also, do keep in mind that like the hundreds of snapshots you have taken yourself, professional digital images often end up sitting dormant on a hard drive or disk. Will you take the time to print and enjoy your images, or do you prefer to take a more full service approach? Every client is different, so it is important to think about whether or not digital images are the right option for you.
Digital images are not inexpensive (and any photographer who sells them for next to nothing is doing a disservice not only to themselves, but to the art of photography as a whole). When a photographer sells them, they are selling their art and vision. They are also selling the ability for the client to reproduce the images countless times and retain all of the images from their session, which is invaluable.
When purchasing digital images, the copyright (ownership) of the images that you purchase stays with Ashley Brown. This means that while you can freely use them for personal use, you cannot use/sell them for any commercial purposes or contests. Since each image is a unique piece of art that has been digitally mastered by Ashley, it is important that the files are not altered. Your digital images will be sent to you electronically via a very simple process. An account will also be created for you at Ashley’s consumer lab of choice. While not required, it is highly recommended that you go this route for creating your prints. Please note that while we are happy to give recommendations (an in-depth printing guide will be provided to you), we cannot guarantee the quality of prints that are not created by our lab, nor can we provide ongoing technical support.
Keeping all of this in mind, most clients choose to go with a hybrid of both professional prints, products and digital images from their session. Both options have wonderful benefits and will allow you to enjoy the beauty of your images in a format that is right for you.